Who They Are
One day, four friends realized they were all thinking the same thing: plastic sucks.
The catalyst was visiting a plastic-strewn beach. It left us angry and wanting to eliminate plastic from our own lives. One thing we had a hard time with was hair care. Why no salon-quality plastic-free shampoo or conditioner? After all, in the USA, half a billion shampoo and conditioner bottles get tossed every year.
Three years of formulation later, we launched HiBAR. Salon-quality performance and experience, natural ingredients, and, of course, beautiful plastic-free packaging.